Soho Goes Green with the Arrival of Pratima Ayurvedic Skincare Spa Clinic
New York City: Manhattan’s trendy Soho district, known for having the latest styles, has finally transcended fashion with the arrival of Pratima Ayurvedic Skincare Spa Clinic.
New York, New York (PRWEB) August 6, 2006
Manhattan’s trendy Soho district, known for having the latest styles, has finally transcended fashion with the arrival of Pratima Ayurvedic Skincare Spa Clinic (www. PratimaSkincare. com). Practicing the 5,000 year old ancient art of Indian medicine, the spa and clinic were the first in New York to offer time-honored Ayurvedic techniques to the modern consumer.
Founded by Dr. Pratima Raichur in 1980, Pratima Ayurvedic Skincare Spa Clinic gives customers the trademark look of glowing skin, restored health, a boosted immune system and inner bliss. As a trained chemist, botanist and aesthetician, Dr. Raichur has been practicing Ayurveda for more than thirty-years. Today, Dr. Raichur is recognized by peers as a pioneer in this field in the United States and as the first person to bring and popularize Ayurvedic skincare in the United States.
“Ayurveda is a tried and proven skincare and wellness philosophy that has risen above many others for thousands of years,” says Dr. Raichur. “True, radiant beauty is an expression of wellness and Ayurveda revives the body’s natural radiance by working its benefits from inside out. At my spa, we heal existing problems and prevent future occurrences though living a balanced and harmonious lifestyle. Beauty shouldn’t be just about instant gratification, but rather it should be genuine and lasting.”
With the steady increase of clients and Ayurvedic fans and the growth of services and product lines, the expansion and relocation of Pratima Ayurvedic Skincare Spa Clinic to Soho’s fashion luxury block at 110 Greene Street, Suite 701, could not be timelier.
Staying true to its mission to promote wholesome spa healing and lifestyle, Pratima Ayurvedic Skincare Spa Clinic is currently the only “green” eco-friendly day spa in New York City. The spa is laid in natural cork, bamboo flooring and flaxseed and hemp carpets. Its walls are coated with non-toxic paint and natural earth clay. The eco-friendly details extend to the fixtures, materials and rooms, including recycled cotton insulation, 100% hemp and organic cotton spa uniforms and linens, recyclable glass containers, plant-based ink and paper, and freshly filtered air to transport guests away from all stresses and into a nature-inspired, environmentally-conscious, peaceful sanctuary.
Dr. Raichur explains, “We truly believe that spa is a way of life, and everyone should be able to practice holistic and tranquil living at home. With this new location, we hope to educate and inspire our clients to not only embrace Ayurvedic spa living once a month at Pratima Spa’s facility, but also celebrate wholesome, mindful living at home.”
The mission of Pratima Ayurvedic Skincare Spa Clinic continues to be promoting overall beauty and health through exclusively holistic yet luxurious Ayurvedic experience. Comprised of a skincare and wellness clinic and spa, its extensive array of services includes customized facials and massages, skincare, detoxification, meditation guidance and medical related consultations.
The décor of the spa, including the five treatment rooms, waiting and lounge areas, are also influenced by its Ayurvedic roots, with authentic carved Indian statuettes and furniture, and blooming lotus flower light sculptures gracing the organic interiors.
Each of the five rooms, of which three are devoted to facials and two for massages, exudes exquisite balance between its Indian-rustic inspired feel and the purposeful green, eco-efficiency. One of the massage rooms doubles as a couple’s room and beautifully houses an antique Indian temple door as part of its décor, while the other massage room is the famous, one and only Rudraksha bead room located in the United States. Treatment prices start from $95 for a classic customized facial or massage.
Dr. Raichur’s very sought after skin and body care line of products, PRATIMA, is also getting a completely natural makeover. Based on Ayurvedic principles, her distinct formulas of 100% organic essential oils, skin nourishing minerals, roots and herb and invigorating flower essences will be packaged in sleek, recyclable glass bottles. PRATIMA product prices begin at $16.
Appointments can be booked by calling 212-581-8136. The spa is located at 110 Greene Street, Suite 701, New York, NY 10012, and business hours are Monday to Saturday, 10am - 7pm. For overseas clients, phone consultations with Dr. Raichur and purchase of PRATIMA products are also available. Future plans for the spa include educational weekend workshops and classes, as well as treatments and services focusing on new mothers and their children.
Additional information can be found on http://www. PratimaSkinCare. com (http://www. PratimaSkinCare. com).
Editor’s Note: To obtain more information about PRATIMA AYURVEDIC SKINCARE SPA CLINIC, PRATIMA products, or Dr. Pratima Raichur, please call Vivien Teo at 646-723-2320 or email.
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