Research And Markets - The Western European PC Market Has Continued To Go From Strength To Strength In The First Half Of 2004, Capitalizing On The Recovery Of 2003 To Record An 18.3% Shipment Growth Year On Year
Research and Markets (researchandmarkets. com/reports/c11048) has announced the addition of Personal Computing in Western Europe, Forecast and Analysis Update, 2004-2008 to their offering.
(PRWEB) December 17, 2004
Signalling a marked acceleration from the 6.8% growth recorded in the first half of last year; these latest figures indicate a very much-balanced return to PC growth, with both consumer and commercial PC sales recording double-digit growth year on year of 21% and 17% respectively. "On the commercial side, the corporate rebound which underwent a significant acceleration in 2Q played a big role in driving PC sales as large businesses loosened previously constrained budgets and went about renewing ageing infrastructure," said Ian Gibbs, research analyst.
Research and Markets (http://www. researchandmarkets. com/reports/c11048 (http://www. researchandmarkets. com/reports/c11048)) has announced the addition of Personal Computing in Western Europe, Forecast and Analysis Update, 2004-2008 to their offering.
As with last year, the hotly contested SMB market continued to thrive while public sector growth also faced a positive uplift. Consumer demand was again stimulated by aggressive price declines and attractive digital bundles. Key forecast assumptions:
Regional desktop shipments will expand by 11.7% year on year in 2004, with growth well balanced between the consumer and commercial markets. The corporate rebound that experienced such an acceleration towards the end of 1H04 will continue to drive demand, with essential renewals and Windows XP upgrades acting as key stimulants. OS migration will also fuel home shipments, as will attractive digital bundles and increased multimedia functionality and storage.
Notebook shipments will increase by 29.4% year on year in 2004 ? a healthy expansion, albeit at a lower level than the mobile boom experienced in 2003. Commercial growth will again feed off burgeoning demand for mobile solutions from the SMB market, while also benefiting from the loosening in corporate budgets. Consumer demand will remain strong, with further ASP declines and price performance propositions improving.
Total PC (desktop + notebook) market growth of 17.6% year on year is therefore forecast for 2004. As the current wave of renewal cycles subsides and the market matures, annual growth rates will decrease up to 2006, with 9.9% and 5.8% growth forecast for the next two years respectively. However, market activity is set to pick up again in the long run, with 6.7% and 9.0% growth forecast for 2007 and 2008.
For more information visit http://www. researchandmarkets. com/reports/c11048 (http://www. researchandmarkets. com/reports/c11048)
Laura Wood
Senior Manager
Research and Markets
Press@researchandmarkets. com
Fax: +353 1 4100 980
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