Global Oral Hygiene Products Demand to Reach $33 Billion by 2012, According to New Report by Global Industry Analysts
Spurred by rising consumer awareness and innovative product launches, the global oral hygiene products market is forecast to flaunt a healthy growth and reach $33 billion by 2012. Toothbrushes and dentifrice segments are primary growth drivers of the market.
San Jose, CA (PRWEB) November 11, 2008
The world oral hygiene market is in the midst of hectic activity rejuvenated primarily by technological advancements and novel products. Dentifrice and toothbrushes are the primary growth drivers of the market and new products in these categories are the key demand determinants. Growth in future is likely to be guided by increasing consciousness among consumers to maintain oral hygiene and products tailored to consumer requirements. Low per capita consumption in less developed countries indicates greater growth potential, particularly in the extra care sector.
Registering a healthy CAGR, the global oral hygiene products market (http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp) is forecast to reach US$33 billion by 2012, as stated by Global Industry Analysts, Inc. United States represents the single largest market for oral hygiene products, with sales estimated at US$6.1 billion in 2008. The country is expected to maintain its status as the single largest market for oral hygiene products through 2015. Asia-Pacific and Latin America are emerging as markets with strong potential for oral hygiene products, with CAGRs of 7.6% and 6.8% respectively over 2008-2012 period. Manufacturers in the US are diversifying into these markets following saturation of the domestic market. Asia-Pacific market for oral hygiene products is estimated at US$7.1 billion in 2008.
Dentifrice market (http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp) constitutes the largest portion of the global oral hygiene market, with a significant part of it coming from replacement demand. Dentifrice makes up for more than 59% of the oral hygiene market in the not so mature markets of Spain, Italy, Asia-Pacific and Latin America. Toothbrushes market (http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp) make up the second largest product segment in world oral hygiene products. The market share held by this product segment differs from country to country. Replacement time is considered as the major factor triggering growth in the toothbrush segment. In most of the European countries, market share held by this segment is relatively low due to a lower frequency in replacement. Innovative features - such as rubber grips, flexible necks, and bristle forms - are also fueling growth in the toothbrush segment.
These and other market data and trends are presented in "Oral Hygiene Products: A Global Strategic Business Report" published by Global Industry Analysts, Inc. This GIA report discusses the prevailing trends, issues, demand forecasts, and activities that affect the industry. The oral hygiene products market is analyzed in $ Million by the following geographic regions - United States, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East, and Latin America; and product segments - Dentifrice, Toothbrush, Mouthwash (http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp), Breath Freshener, Dental Floss, Denture Care Products (Denture Cleanser and Denture Adhesive) and Other Oral Hygiene Products. Analytics for the period 1991-2015 provide a comprehensive understanding of the market.
Dominant global forces profiled in the report include Church & Dwight, Colgate-Palmolive, Dentaid, Dr. Fresh Inc., GlaxoSmithKline, Henkel KgaA, Johnson & Johnson, Jordan AS, Kao Corp, Lion Corp, Procter & Gamble, Global Gillette, Oral-B Laboratories, Sunstar Inc, and Unilever NV among several others. The report evaluates the impact of factors such as awareness, price, demographics, and consumer perception on the overall sales prospects. The study enumerates recent developments, mergers, acquisitions, and other strategic industry activities, and is an easy guide to What, Why, When, How, Where, and Who of the industry.
For more details about this research report, please visit http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp (http://www. strategyr. com/Oral_Hygiene_Products_Market_Report. asp)
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) (http://www. StrategyR. com/) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world's largest market research publishers. The company employs over 700 people worldwide and publishes more than 880 full-scale research reports each year. Additionally, the company also offers a range of over 60,000 smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.
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