Wednesday, June 5, 2002

Aura Cacia Teams up with Mo, the Rescue Dog, for Seaside Adventure

Aura Cacia Teams up with Mo, the Rescue Dog, for Seaside Adventure

Book features unique Press-2-Smell™ technology that allows readers to experience true aromatherapy

Urbana, IA (Vocus) June 4, 2010

The scents of salt air, sandy beaches, the sea and the feeling of freedom they inspire come alive in the newest installment of the Mo’s Nose children’s book series. The unique picture books include natural scents that are released while reading. Aura Cacia (http://www. auracacia. com/), the leading provider of aromatherapy products in the U. S. has teamed up with the creators of Mo’s Nose, on the series’ third installment that follows Mo, the real-life rescue dog, and his puppy pal, Lucky, in Mo Smells Blue.

Exploring the beautiful sights and inviting scents of an island seaside environment, author Margaret Hyde and illustrator Amanda Giacomini have the two dogs exploring and surfing, all the while sniffing out the exhilarating blue scents around them, including the briny blue sea, the clear blue sky and the sweet blue lotion.

The book features a special Press-2-Smell technology that allows readers to smell all the “blue” aromas Mo discovers in his “scentsational” journey. Featuring 100-percent pure essential oils (http://www. auracacia. com/auracacia/aclearn/ar_basics. html) from Aura Cacia, Mo Smells Blue is an aromatic treat, releasing the scents of sandalwood, clary sage, sweet orange and lavender to enhance the imagination and reading experience.

A portion of the proceeds from Mo Smells Blue goes to the Best Friends Animal Society to support its initiatives with humane groups across the country – working towards a time when there are no more homeless pets. The Mo’s Nose series is dedicated to teaching kids about philanthropy, fun and making the planet a better place for all four - and two-legged creatures.

Author Margaret Hyde is an Academy Award-nominated filmmaker, publisher, writer, and photographer living in Southern California. Illustrator Amanda Giacomini is an artist, graphic designer, and yoga teacher living in Northern California. Her dog, Mo, was the inspiration for the book series.

The pure essential oils (http://www. auracacia. com/auracacia/acproducts/acessoils. html) provided by Aura Cacia for the book series represent just a few of the company’s extensive list of pure, organic aromatherapy products. For 28 years, Aura Cacia has been sourcing and producing the purest essential oils for aromatherapy and skin care.

Mo Smells Blue is available now at Barnes & Noble across the U. S. and online at www. BarnesandNoble. com, Amazon. com, MosNose. com, and other select retailers nationwide.

Editors: Copies of the both Mo Smells Blue and Mo Smells Green are available upon request.

Aura Cacia® Aromatherapy
Aura Cacia provides consumers with personal-care products made with 100-percent pure essential oils. Aura Cacia® fulfills consumers' desires for comfort, health and safety in personal care products by combining the benefits of aromatherapy with practical products that can be used every day by the whole family. Find out more about Aura Cacia at www. auracacia. com.

Frontier Natural Products Co-op™
Founded in 1976 and based in Norway, Iowa, Frontier Natural Products Co-op™ offers a full line of natural and organic products under the Frontier, Simply Organic®, and Aura Cacia® brands. Products include culinary herbs, spices and baking flavors; bulk herbs and spices; and natural and organic aromatherapy products. Frontier's goal is to provide consumers with the highest-quality organic and natural products while supporting and promoting social and environmental responsibility. For more information, visit Frontier's website at www. frontiercoop. com.

###